We let you send from, for example, and recommend that you set up SPF correctly from your business and possibly also DKIM. If your company wants to change supplier, and your emails have been sent out as a your good reputation will, seen from, for example, Hotmail, Gmail and SPAM filter providers be inextricably linked to that provider.ДЄt MarketingPlatform we take no shortcuts.

It means that the sensitivity to other email marketing suppliersвЂ™ customers becomes very high, but equally bad is the fact that you get connected to the supplier. Your company must be particularly careful in avoiding this solution. Many suppliers of email marketing solutions do not use the time on this setup, or they use a one-size-fits-all model, where the senderвЂ™s reputation is shared between all the customers in the company. Otherwise, your company will find that emails are not delivered, end up in the SPAM folder or get a SPAM label in the inbox. Both in relation to your вЂњhandwrittenвЂќ emails and newsletters. It is important that your SPF record is correct. The mail server that receives email checks SPF record in DNS lookup for a domain that the email claims to send from.

SPF contains information on host names and IP addresses.Purpose: To verify whether an email is legitimate or spam.It is about making a small change in the DNS settings on a domain. MarketingPlatform always recommends SPF, and for larger customers, also DKIM. In addition, your newsletters achieve better delivery capacity. By using SPF and DKIM you help with minimizing SPAM worldwide.

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